Partners
Meet the Team
Atlantis, an ICT company, is dedicated to ethical AI use. We're actively involved in the 'EthAI Tour' project, partnering with VET trainers and trainees to promote responsible AI utilization in tourism. By empowering stakeholders with skills, we foster 'responsible competitiveness' in the industry, advancing towards a sustainable future for AI in tourism.
Travel2Fit, is an award-winning company specializing in the development of cutting-edge innovative tools for the digital transformation of the hospitality & travel industry. With EthAI Tour we aim to prove that the ethical & trustworthy use of AI could be the key for 'responsible competitiveness' among the tourism professionals.
Irida has an ample experience as a project coordinator in the EU and the USA. She has studied and worked in seven different countries in three different continents. This has made her knowledgeable about multiple problems of the different societies she has been living in.
Our travel agency embraces cutting-edge technology like AR, VR, IoT, AI, and voice search to satisfy tech-savvy tourists. AI-equipped robots improve quality and cut costs, revolutionizing services in tourism. The ETHAI project pioneers ethical AI in tourism education, maximizing trainer effectiveness.
Artificial intelligence is conquering the world of tourism and guiding it towards a more promising future. Our project, with its focus on ethics and the key-role played by involved stakeholders - VET teachers and trainers- will contribute positively to the smooth harmonization of newest technologies and ethics related aspects
The Institute of Tourism Studies, specialising in vocational higher education in Tourism and Hospitality, recognises the importance of AI in the travel and tourism sector. Ongoing research initiatives are aimed at enhancing trainers’ expertise in the ethical and lawful use of AI.
Mikel Aldalur is currently a teacher at Cebanc, having previously worked as an Artificial Intelligence researcher. In that role, his research focused on AI, specifically the development of user interface applications for the visual validation of computer vision AI models and contributions to AI certification research. Mikel holds a Master's degree in Artificial Intelligence, and his key technical skills include C++, Python, AI frameworks (Tensorflow, Pytorch, Keras), and ROS development, a framework for autonomous systems. He is motivated to continuously develop his skills in his areas of interest: automation, autonomous systems, and software development.
His main role is to consolidate the existing Sustainable Tourism Department which currently runs a Bachelor Degree in Dive Safety Management and a Diploma in Climate Friendly Travel, the former being run in blended learning mode, whereas the latter is fully online. He has a PhD from the University of Leeds and is an active PADI Staff Instructor. His research interests are: sustainable tourism, niche tourism, use of social media in tourism, blended learning and assessment in higher education, learning outcomes design and implementation, intercultural competence as a skill set within tourism education.
